ecommerce Responds Quickly to Credit Card Transactions

With a well designed ecommerce website it is possible for a customer 
to use a credit card easily. But no matter how well designed it is, it 
is just not possible to anticipate everything - so it is always 
important to give the customer ways to make normal contact. A happy 
customer is more likely to become a repeat customer.
To turn your visitors into customers you need to be able to see your 
website with the vititors eyes.  Their buying is your selling.

Link popularity (number and quality of links pointing to a web site) is 
an important factor in determining the popularity of a web site - and 
this then is a most influential factor in determining how a web site 
performs in search engine ranking.

The internet creates a sense of immediacy and ecommerce must satisfy 
the expectation that you will respond promptly to a credit card 
transaction. This could include an automatic email confirmation 
immediately followed up with another email when the goods are shipped.  
If the product ordered is not immediately available, some further 
contact is needed to keep the customer in the picture and possibly give 
the option to withdraw fdrom the transaction.
Ultimately the answer comes down to content - people leave your site 
because they weren't interested enough to stay.

Make it easy for customers to edit their order. It must be simple to 
change quantities, colour, sizes or whatever at any stage in the 
shopping process.